NBA InPlay Mobile Fantasy Game Launched To Encourage Fans To Watch Live Games Longer

The NBA is receiving in on the action in terms of real-time fantasy competition, launching the mobile fantasy NBA InPlay on Thursday so fans can compete during nationally-televised games over time for Christmas.

Looking to acquire fans to observe live games for periods of time, NBA Digital partnered with FanDuel to build up this second-screen experience that appears to have TV viewers focusing on every possession.

Viewers seeking to be successful amongst players will need to give attention to every aspect of the overall game on TV. That’s because fans can earn a lot more points on account of “turbo boosts” that last 48 seconds each and will be activated regardless if an NBA player is going to launch a 3-pointer or using a fast break. Fans can come up a team then one player for each and every quarter, earning points determined by that player’s quantity of points, rebounds and assists.

The NBA InPlay app that are obtainable from the App Store or Google Play synchronizes with each game telecast on TNT, NBA TV, ESPN and ABC beginning with the TNT games Thursday using the Los Angeles Lakers facing the Miami Heat along with the San Antonio Spurs growing against the Los Angeles Clippers.They play NBA Live Mobile, Buy NBA Live Mobile Coins at

NBA InPlay top scores in select quarters and games will win NBA prizes, and later on in the season, fans can compete for grand prizes including a $35,000 Autotrader credit and tickets for the NBA Finals.

“We are usually looking at methods to enhance the viewing experience, drive individuals to tune in to our broadcasts and enhance the time spent watching live games,” NBA senior vp of digital media Melissa Rosenthal Brenner said in the statement.  “NBA InPlay gets the potential to meet these objectives and supplies our fans an engaging, new approach to experience the overall game.”

Said FanDuel co-founder and chief product officer Tom Griffiths: “NBA InPlay could be the first product available and we are proud to partner using the NBA to present fans new new method to enjoy the live viewing experience.”

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